Personal Journal

Year Paper Title
2020 Sungjun (Steven) Park;Byungho Park*, 2020.12, 'Advertising on Mobile Apps Vs. Mobile Web: Which is Better for Ad Recognition and Willingness to Buy New Products?, ' Journal of Advertising Research, Vol.60, No.4, pp.In-press.(SSCI)(*為通訊作者)(本論著未刊登但已被接受), 425429
2020 顏孟賢*;林明翰;彭朱如, 2020.09, '競合中的競爭動態:策略矩陣分析法, ' 產業與管理論壇,.(TSSCI)(*為通訊作者)(本論著未刊登但已被接受), 428844
2020 夏佑安*;羅明琇, 2020.09, '由多通路零售邁向全通路零售: 根據通路整合觀點之文獻回顧與議題探討, ' 台大管理論叢,.(TSSCI, SCOPUS)(*為通訊作者)(本論著未刊登但已被接受), 428401
2020 C. Chao*;Shwu-Min Horng, 2020.08, 'The Effects of Relaxing the Reconciliation Requirement in Foreign Private Issuers’ SEC Filings on Earnings Management Strategies: IFRS Adopters versus U.S. GAAP Adopters, ' 臺大管理論叢, Vol.30, No.2, pp.71-134.(TSSCI)(*為通訊作者), 422210
2020 胡昌亞;Shihui Zhang*;Ekin K. Pellegrini;Jui-Chieh Huang, 2020.08, 'To mentor or not to mentor: A job demands-resources perspective, ' 管理學報,.(TSSCI)(*為通訊作者)(本論著未刊登但已被接受), 427783
2020 Huiwen Lian*;Mingyun Huai;Jiing-Lih Farh;Jia-Chi Huang;Cynthia Lee;Melody M. Chao, 2020.08, 'Leader Unethical Pro-Organizational Behavior and Employee Unethical Conduct: Social Learning of Moral Disengagement Behavioral Principle, ' Journal of Management,.(SSCI)(*為通訊作者)(本論著未刊登但已被接受), 428530
2020 胡昌亞;Lisa E Baranik*;Ying‐Ni Cheng;Jui‐Chieh Huang;Chun‐Chi Yang, 2020.07, 'Mentoring support and protégé creativity: examining the moderating roles of job dissatisfaction and Chinese traditionality, ' Asia Pacific Journal of Human Resources, Vol.58, No.3, pp.335-355.(SSCI)(*為通訊作者), 423750
2020 Lin Yeh-Yun*;Edvinsson Leif, 2020.07, 'Reflections on JIC’s twenty-year history and suggestions for future IC research, ' Journal of Intellectual Capital, pp.1-19.(SSCI)(*為通訊作者), 428843
2020 Yan Shan;Kuan-Ju Chen*;Jhih-Syuan Lin, 2020.07, 'When social media influencers endorse brands: the effects of self-influencer congruence, parasocial identification, and perceived endorser motive, ' International Journal of Advertising, Vol.39, No.5, pp.590-610.(SSCI)(*為通訊作者), 425678
2020 Zon-Yau Lee;Mei-Tai Chu;Yu-Ting Wang*;Kuan-Ju Chen, 2020.06, 'Industry Performance Appraisal Using Improved MCDM for Next Generation of Taiwan, ' Sustainability, Vol.12, No.13, pp.5290.(SSCI)(*為通訊作者), 428304