期刊論文
年度 論文名稱
2020 Sungjun (Steven) Park*;Byungho Park*, 2020.06, 'Advertising on Mobile Apps Vs. Mobile Web: Which is Better for Ad Recognition and Willingness to Buy New Products?, ' Journal of Advertising Research, pp.Forthcoming.(SSCI)(*為通訊作者)(本論著未刊登但已被接受), 425429
2019 P.-J. Kao;白佩玉*;H.T. Tsai, 2019.09, 'Looking at both sides of relationship dynamics in virtual communities: A social exchange theoretical lens, ' Information & Management,.(SSCI)(*為通訊作者)(本論著未刊登但已被接受), 424867
2019 胡昌亞*, 2019.07, 'Mentoring support and protégé creativity: examining the moderating roles of job dissatisfaction and Chinese traditionality, ' Asia Pacific Journal of Human Resources, pp.N/A.(SSCI)(*為通訊作者)(本論著未刊登但已被接受), 423750
2019 Wei-Lun Chang*;Li-Ming Chen;Alexey Verkholantsev, 2019.07, 'Revisiting Online Video Popularity: A Sentimental Analysis, ' Cybernetics and Systems: An International Journal, Vol.50, No.6, pp.563-577.(SCIE)(*為通訊作者), 424244
2019 Lo, S.M.*;Chang, Y.M., 2019.07, 'Utilizing business process management (BPM) for performance improvement: A case study of an express company in Taiwan, ' NTU Management Review, Vol.2019, No.2019, pp.1-18.(TSSCI, SCOPUS)(*為通訊作者)(本論著未刊登但已被接受), 422920
2019 洪叔民;Wu, C-L*, 2019.06, 'How behaviors on social network sites and online social capital influence social commerce intentions, ' Information & Management, pp.TBD.(SSCI)(*為通訊作者)(本論著未刊登但已被接受), 422453
2019 Byungho Park;Hyeseung Chang;Sungjun (Steven) Park*, 2019.05, 'Adoption of digital devices for children education: Korean case, ' Telematics and Informatics, Vol.38, pp.247~256.(SSCI)(*為通訊作者), 423434
2019 洪叔民*, 2019.03, 'HOW DOES SOCIAL IDENTIFICATION MODERATE the REPURCHASE INTENTION? From the PERSPECTIVE of OGB,", ' Journal of Organizational and End User Computing,.(SSCI, SCIE)(*為通訊作者)(本論著未刊登但已被接受), 422209
2019 黃士修*;于卓民;巫立宇, 2019.01, 'ICT國際品牌之通路管理方案：以台灣惠普資訊科技股份有限公司為例, ' 產業與管理論壇, Vol.20, No.4, pp.4-21.(TSSCI)(*為通訊作者), 421939
2019 Chen, Yu-Shan Athena*;Lien-Ti Bei, 2019, 'Free the Brand: How a Logo Frame Influences the Potentiality of Brand Extensions, ' Journal of Brand Management, Vol.26, No.4, pp.349–364.(SSCI)(*為通訊作者), 423684