Year	2010
Authors	PEI-YU PAI
Paper Title	白佩玉*, 2010.09, 'How do hedonic- and utilitarian-oriented e-reader characteristics influence users’ adoption decisions? An empirical model from users’ perspective., ' 2010 Global Marketing Conference at Tokyo..(*為通訊作者)
Date of Publication	2010-09-01
ISI Number	365025