年度	2019
全部作者	陳冠儒
論文名稱	Kuan-Ju Chen*;Jhih-Syuan Lin;Yan Shan, 2019.05, 'Influencer marketing in China: Examining the psychological mechanism of processing branded content in social media, ' the annual conference of the European Marketing Academy, European Marketing Academy.(*為通訊作者)
發表日期	2019-05-01
ISI Number	423012