| 年度 | 2025 |
|---|---|
| 全部作者 | 陳冠儒 |
| 論文名稱 | Chia-Wei Sun*;Kuan-Ju Chen, 2025.07, 'Too authentic to tolerate? The impact of perceived authenticity in AI chatbot design on consumer behavior under service failure, ' 2025 Global Marketing Conference, Global Alliance of Marketing & Management Associations.(*為通訊作者) |
| 發表日期 | 2025-07-01 |
| ISI Number | 134865 |
