LEI-YU WU
Job Title Professor
Name LEI-YU WU
Email
Office Tel No. 81010
Research Expertise International Business Management, Strategic Management, International Marketing Management
Teaching Field Marketing Management Seminar in Special Topics in Strategic International Business Management Management Seminar in Special Topics in Management Theory
Address Department of Business Administration, National ChengChi University NO.64, Sec.2,ZhiNan Rd., Wenshan District, Taipei City 11605,Taiwan (R.O.C)
Year Paper Title
2021 Lin, C.W.;Cheng, L.K.*;Wu, L.Y., 2021.01, 'Roles of Strategic Orientations in Radical Product Innovation, ' Marketing Intelligence and Planning, Vol.39, No.1, pp.33-47.(SSCI)(*為通訊作者), vol. 426911, Jan. 2021
2019 黃士修*;于卓民;巫立宇, 2019.01, 'ICT國際品牌之通路管理方案：以台灣惠普資訊科技股份有限公司為例, ' 產業與管理論壇, Vol.20, No.4, pp.4-21.(TSSCI)(*為通訊作者), vol. 421939, Jan. 2019
2017 Lin, C.W.*;Wu, L.W.;Chiou, J.S., 2017.09, 'The Use of Asset Specific Investments to Increase Customer Dependence: A Study of OEM Suppliers, ' Industrial Marketing Management, Vol.67, No.8, pp.174-184.(SSCI)(*為通訊作者), vol. 416624, Sep. 2017
2017 Chen, K.Y.*;Chen, P.Y.;Wu, L.Y., 2017.04, 'The Impact of Trust and Commitment on Value Creation in Asymmetric Buyer−Seller Relationships: The Mediation Effect of Specific Asset Investments, ' Journal of Business and Industrial Marketing, Vol.32, No.3, pp.457-471.(SSCI)(*為通訊作者), vol. 412863, Apr. 2017
2016 陳冠仰*;陳柏元;戴有德;巫立宇, 2016.12, '知覺品質、知覺價值與行為意圖關係之研究－交易成本觀點, ' 台大管理論叢, Vol.27, No.1, pp.191-224..(TSSCI)(*為通訊作者), vol. 407107, Dec. 2016
2016 Wu, L.Y.*;Chen, K.Y.;Chen, P.Y.;Tung, P.J., 2016.09, 'Revisiting Associations between Specific Asset Investment and Loyal and Cooperative Behavior: A Complexity Theory Perspective, ' Journal of Business Research, Vol.69, No.9, pp.3545-3552.(SSCI)(*為通訊作者), vol. 409083, Sep. 2016
2015 Wu, L.Y.*;Chen, P.Y.;Chen, K.Y., 2015.11, 'Why Does Loyalty-Cooperation Behavior Vary over Buyer-Seller Relationship?, ' Journal of Business Research, Vol.68, No.11, pp.2322-2329.(SSCI)(*為通訊作者), vol. 407455, Nov. 2015
2015 Huang, K.F.*;Dyerson, R.;Wu, L.Y.;Harindranath, G., 2015.10, 'From Temporal Competitive Advantage to Sustainable Competitive Advantage, ' British Journal of Management, Vol.26, No.4, pp.617-636.(SSCI)(*為通訊作者), vol. 407109, Oct. 2015
2015 Huang, K.F.;Lin, K.H.;Wu, L.Y.*;Yu, P.H., 2015.01, 'Absorptive Capacity and Autonomous R&D Climate Roles in Firm Innovation, ' Journal of Business Research, Vol.68, No.1, pp.87-94.(SSCI)(*為通訊作者), vol. 405587, Jan. 2015
2014 Lin, Y.N.;Wu, L.W.*, 2014.03, 'Exploring the Role of Dynamic Capabilities in Firm Performance under the Resource-Based View Framework, ' Journal of Business Research, Vol.67, No.3, pp.407-413.(SSCI)(*為通訊作者), vol. 378161, Mar. 2014
2014 Wu, L.Y.*;Chen, K.Y.;Chen, P.Y.;Cheng, S.L., 2014.01, 'Perceived Value, Transaction Cost, and Repurchase-Intention in Online Shopping: A Relational Exchange Perspective, ' Journal of Business Research, Vol.67, No.1, pp.2768-2776.(SSCI)(*為通訊作者), vol. 371609, Jan. 2014
2012 Huang, K.F.;Wu, L.W.;Romano, D.;Chen, C.F.*, 2012.11, 'How Does A Technological Firm Develop Its Competitive Advantage? A Dynamic Capability Perspective, ' IEEE Transactions on Engineering Management, Vol.59, No.4, pp.644-653.(SSCI)(*為通訊作者), vol. 357484, Nov. 2012
2012 Chiou, J.S.;Wu, L.W.*;Chou, S.Y., 2012.07, 'You Do the Service but They Take the Order, ' Journal of Business Research, Vol.65, No.7, pp.883-889.(SSCI)(*為通訊作者), vol. 339613, Jul. 2012
2012 Wang, C.J.;Wu, L.W.*, 2012.05, 'Team Member Commitments and Start-up Competitiveness, ' Journal of Business Research, Vol.65, No.5, pp.708-715.(SSCI)(*為通訊作者), vol. 339608, May. 2012
2010 Chiou, J.S.;Wu, L.Y.*;Chuang, M.C., 2010.04, 'Antecedents of Retailer Loyalty: Simultaneously Investigating Channel Push and Consumer Pull Effects, ' Journal of Business Research, Vol.63, No.4, pp.431-438.(SSCI)(*為通訊作者), vol. 281435, Apr. 2010
2010 Wu, L.Y.*, 2010.03, 'Which Companies Should Implement Management Innovation? A Commentary Essay, ' Journal of Business Research, Vol.63, No.3, pp.321-323.(SSCI)(*為通訊作者), vol. 281438, Mar. 2010
2010 Wu, L.Y.*, 2010.01, 'Applicability of the Resource-Based and Dynamic-Capability Views under Environmental Volatility, ' Journal of Business Research, Vol.63, No.1, pp.27-31.(SSCI)(*為通訊作者), vol. 281439, Jan. 2010
2009 Chiou, J.S.;Wu, L.Y.*;Sung, Y.P., 2009.10, 'Buyer Satisfaction and Loyalty Intention in Online Auctions: Online Auction Website versus Online Auction Seller, ' Journal of Service Management, Vol.20, No.5, pp.521-543.(SSCI)(*為通訊作者), vol. 292366, Oct. 2009
2009 Wu, L.Y.*;Wang, C.J.;Tseng, C.Y.;Wu, M.C., 2009.04, 'Founding Team and Start-up Competitive Advantage, ' Management Decision, Vol.47, No.2, pp.345-358.(SSCI)(*為通訊作者), vol. 269036, Apr. 2009
2008 Wu, L.Y.*;Wang, C.J.;Chen, C.P.;Pan, L.Y., 2008, 'Internal Resources, External Network, and Competitiveness during the Growth Stage: A Study of Taiwanese High-tech Ventures, ' Entrepreneurship Theory and Practice, Vol.32, No.3, pp.529-549.(SSCI)(*為通訊作者), vol. 269010, 2008
2007 巫立宇*;王俊如;于卓民;邱志聖, 2007, '資源、信任、支援廠商合作意願與高科技新創企業競爭力：以竹科廠商為例之跨期研究, ' 管理與系統, Vol.14, No.1, pp.1-25.(TSSCI)(*為通訊作者), vol. 269047, 2007
2007 Tseng, C.Y.*;Wu, L.Y., 2007, 'Innovation Quality in the Automobile Industry: Measurement Indicators and Performance Implications, ' International Journal of Technology Management, Vol.37, No.1/2, pp.162-177.(SSCI)(*為通訊作者), vol. 269046, 2007
2007 Wu, L.Y.*;Wang, C.J., 2007, 'Innovation Transforming Resources to Improve Performance of Technology-Based Firms: A Taiwanese Empirical Study, ' Journal of Engineering and Technology Management, Vol.24, No.3, pp.251-261.(SSCI)(*為通訊作者), vol. 269038, 2007
2007 Wu, L.Y.*, 2007, 'Entrepreneurial Resources, Dynamic Capabilities and Start-up Performance of Taiwan’s High-tech Firms, ' Journal of Business Research, Vol.60, No.5, pp.549-555.(SSCI)(*為通訊作者), vol. 269037, 2007
2006 巫立宇*, 2006, '資源、社會資本、路徑相依與動態能力之研究, ' 管理評論, Vol.25, No.1, pp.117-136.(TSSCI)(*為通訊作者), vol. 269049, 2006
2006 Wu, L.Y.*, 2006, 'Resources, Dynamic Capabilities and Performance in a Dynamic Environment: Perceptions in Taiwanese IT Enterprises, ' Information & Management, Vol.43, No.4, pp.447-454.(SSCI)(*為通訊作者), vol. 269048, 2006
2005 Yu, C.M.;Wu, L.Y.;Chiao, Y.C.;Tai, H.S., 2005, 'Perceived Quality, Customer Satisfaction and Loyalty: The Case of Lexus in Taiwan, ' Total Quality Management & Business Excellence, Vol.16, No.6, pp.1-14.(SSCI), vol. 269050, 2005
2002 Chiou, J.S.*;Wu, L.Y.;Hsu, C.S., 2002.01, 'The Adoption of Form Postponement Strategy in the Global Logistics System: The Case of Taiwanese Information Technology Industry, ' Journal of Business Logistic, Vol.23, No.1, pp.107-124.(SSCI)(*為通訊作者), vol. 427000, Jan. 2002
Year Paper Title
2015 Cheng, S.L.*;Wu, L.Y., 2015.08, 'Corporate sustainable development in emerging-market multinational enterprises: Evidence from Taiwan, ' Academy of Management, AOM.(*為通訊作者), Aug. 2015
Project Category Year Project Title Participator Job Title Period Unit
MOST Projects 114 忠誠度的轉移與重塑：企業與銷售人員之顧客忠誠管理策略(2/2) WU LEI-YU Principal Investigator 2026.08 ~ 2027.07 National Science and Technology Council
MOST Projects 114 忠誠度的轉移與重塑：企業與銷售人員之顧客忠誠管理策略(1/2) WU LEI-YU Principal Investigator 2025.08 ~ 2026.07 National Science and Technology Council
MOST Projects 112 透過跨境併購增進激進式創新之研究：以開發中國家企業併購已開發國家企業為情境(2/2) WU LEI-YU Principal Investigator 2024.08 ~ 2025.07 National Science and Technology Council
MOST Projects 112 透過跨境併購增進激進式創新之研究：以開發中國家企業併購已開發國家企業為情境(1/2) WU LEI-YU Principal Investigator 2023.08 ~ 2025.07 National Science and Technology Council
MOST Projects 109 多國企業總公司、子公司與通路間管理機制之研究：從三方關係觀點(3/3) WU LEI-YU Principal Investigator 2022.08 ~ 2023.07 National Science and Technology Council
Other Projects 110 勤誠興業數位轉型專案 HUANG JIA-CHI,WU FENG-SHANG,CHANG HSIN-LU,LEE HSIAO-HUI,LO MING-SHIOW,WU LEI-YU,LEE CHIA-LIN,WENG CHIA-HSIANG 2021.10 ~ 2022.02
MOST Projects 109 多國企業總公司、子公司與通路間管理機制之研究：從三方關係觀點(2/3) WU LEI-YU Principal Investigator 2021.08 ~ 2023.07 National Science and Technology Council
MOST Projects 109 多國企業總公司、子公司與通路間管理機制之研究：從三方關係觀點(1/3) WU LEI-YU Principal Investigator 2020.08 ~ 2023.07 National Science and Technology Council
MOST Projects 106 中間商轉型為整體解決方案提供者之研究：從三方交換關係觀點(3/3) WU LEI-YU Principal Investigator 2019.08 ~ 2020.07 National Science and Technology Council
MOST Projects 106 中間商轉型為整體解決方案提供者之研究：從三方交換關係觀點(2/3) WU LEI-YU Principal Investigator 2018.08 ~ 2020.07 National Science and Technology Council
MOST Projects 106 中間商轉型為整體解決方案提供者之研究：從三方交換關係觀點(1/3) WU LEI-YU,WU LEI-YU Principal Investigator 2017.08 ~ 2020.07 National Science and Technology Council
MOST Projects 105 中間商構形、交易關係與價值創造之研究 WU LEI-YU Principal Investigator 2016.08 ~ 2017.07 National Science and Technology Council
MOST Projects 102 替代性學習對顧客關係管理採用決策之研究(3/3) WU LEI-YU Principal Investigator 2015.08 ~ 2016.07 National Science and Technology Council
MOST Projects 102 替代性學習對顧客關係管理採用決策之研究(2/3) WU LEI-YU Principal Investigator 2014.08 ~ 2015.07 National Science and Technology Council
MOST Projects 102 替代性學習對顧客關係管理採用決策之研究(1/3) WU LEI-YU Principal Investigator 2013.08 ~ 2014.07 National Science and Technology Council
MOST Projects 99 專屬資產投資對企業自發性表現行為之研究：關係利益、關係品質之延伸探討(3/3) WU LEI-YU Principal Investigator 2012.08 ~ 2013.07 National Science and Technology Council
MOST Projects 100 線上購物知覺價值與交易成本關係之整合研究（2/2） WU LEI-YU Principal Investigator 2012.08 ~ 2013.07 National Science and Technology Council
MOST Projects 99 專屬資產投資對企業自發性表現行為之研究：關係利益、關係品質之延伸探討(2/3) WU LEI-YU Principal Investigator 2011.08 ~ 2012.07 National Science and Technology Council
MOST Projects 100 線上購物知覺價值與交易成本關係之整合研究（1/2） WU LEI-YU Principal Investigator 2011.08 ~ 2012.07 National Science and Technology Council
MOST Projects 99 專屬資產投資對企業自發性表現行為之研究：關係利益、關係品質之延伸探討(1/3) WU LEI-YU Principal Investigator 2010.08 ~ 2011.07 National Science and Technology Council
MOST Projects 96 企業資源轉化為績效之研究:資源基礎觀點之延伸探討(3/3) WU LEI-YU Principal Investigator 2009.08 ~ 2010.07 National Science and Technology Council
MOST Projects 96 企業資源轉化為績效之研究:資源基礎觀點之延伸探討(2/3) WU LEI-YU Principal Investigator 2008.08 ~ 2009.07 National Science and Technology Council
MOST Projects 96 企業資源轉化為績效之研究:資源基礎觀點之延伸探討(1/3) WU LEI-YU Principal Investigator 2007.08 ~ 2008.07 National Science and Technology Council
MOST Projects 95 資源基礎觀點和動態能力觀點在動態環境適用性之研究：台灣一千大企業之實證 巫立宇 Principal Investigator 2006.08 ~ 2007.07 國立臺北商業大學
MOST Projects 94 企業資源、內部和外部夥伴與績效之研究：以邁入成長期之高科技新創企業為例 巫立宇 Principal Investigator 2005.08 ~ 2006.07 國立臺北商業大學
MOST Projects 93 企業內部程序、資源位置和過去路徑對企業營運影響之研究 巫立宇 Principal Investigator 2004.08 ~ 2005.07 國立臺北商業大學
MOST Projects 92 動態能力與創業合作網絡之動態整合模式 巫立宇 Principal Investigator 2003.08 ~ 2004.07 國立臺北商業大學
MOST Projects 91 創業資源、動態能力與創業營運績效之研究—以高科技廠商為例 巫立宇 Principal Investigator 2002.08 ~ 2003.07 國立臺北商業大學
Country School Name Department Degree Duration
TAIWAN, REPUBLIC OF CHINA 國立政治大學 International Business 博士 1997.09 ~ 2002.06
Experience Category Organization Title Department Job Title Duration
Part Time NATIONAL CHENGCHI UNIVERSITY Master of Business Administration Program 學程主任 2017.08 ~ 2018.07
Part Time NATIONAL CHENGCHI UNIVERSITY Master of Business Administration Program 學程主任 2016.08 ~ 2017.07
Current NATIONAL CHENGCHI UNIVERSITY Department of Business Administration 教授 2014.08 ~ Up to today
Current NATIONAL CHENGCHI UNIVERSITY Department of Business Administration 教授 2013.01 ~ 2013.08
Current NATIONAL CHENGCHI UNIVERSITY Department of Business Administration 教授 2010.02 ~ 2013.01
Current NATIONAL CHENGCHI UNIVERSITY Department of Business Administration 副教授 2008.08 ~ 2010.02
Experience Journal of Business Research Associate Editor 2007.01 ~ 2016.06
Honor Category Year Award Name Awarding Unit
Inside School 113 國科會研究獎勵 科技部(國科會)
Inside School 113 全球前2%頂尖科學家(年度) 史丹佛大學
Inside School 112 資深優良教師(30年) 國立政治大學
Inside School 112 全球前2%頂尖科學家(年度) 史丹佛大學
Inside School 112 國科會研究獎勵 科技部(國科會)
Inside School 112 111學年度教學特優教師 政大商學院
Inside School 112 111學年度EMBA教學特優老師 政大商學院
Inside School 111 110學年度教學優良教師 政大商學院
Inside School 111 110學年度EMBA教學特優教師 政大商學院
Inside School 111 全球前2%頂尖科學家(年度) 史丹佛大學
Inside School 111 國科會研究獎勵 科技部(國科會)
Inside School 110 國科會研究獎勵 科技部(國科會)
Inside School 110 全球前2%頂尖科學家(年度) 史丹佛大學
Inside School 110 109學年度教學特優教師 政大商學院
Inside School 110 109學年度EMBA教學優良教師 政大商學院
Inside School 109 108學年度教學優良教師 政大商學院
Inside School 109 108學年度EMBA教學優良教師 政大商學院
Inside School 109 全球前2%頂尖科學家(年度) 史丹佛大學
Inside School 109 國科會研究獎勵 科技部(國科會)
Inside School 108 國科會研究獎勵 科技部(國科會)
Inside School 108 107學年度教學優良教師 政大商學院
Inside School 108 107學年度EMBA教學特優教師 政大商學院
Inside School 107 106學年度教學優良教師 政大商學院
Inside School 106 國科會獎勵特殊優秀人才 科技部(國科會)
Outside School 106 2017亞洲百大行銷學者 Asia Marketing Journal
Inside School 105 104學年度教學特優教師 政大商學院
Inside School 105 國科會獎勵特殊優秀人才 科技部(國科會)
Inside School 104 資深優良教師(20年) 國立政治大學
Inside School 104 國科會獎勵特殊優秀人才 科技部(國科會)
Inside School 103 教學優良教師獎(專業課程) 國立政治大學
Inside School 102 101學年度教學特優教師 政大商學院
Inside School 100 學術研究優良獎 政治大學
Inside School 99 98學年度教學優良教師 政大商學院
Inside School 99 教學優良教師獎(專業) 國立政治大學