| Year | 1997 |
|---|---|
| Authors | LIEN-TI BEI |
| Paper Title | Lien-Ti Bei;Richard Heslin, 1997, 'The Consumer Reports Mindset: Who Seeks the Value-The Involved or the Knowledgeable?, ' Advances in Consumer Research, Vol.14, pp.151-158.(SSCI) |
| Vol.No | 163326 |
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