| Year | 2015 |
|---|---|
| Authors | TZU-SHIAN HAN |
| Paper Title | Chiang, Hsu‐Hsin*;Aihwa Chang;韓志翔, 2015, 'The scale development of brand psychological ownership, ' 行銷科學學報-Taiwan Journal of Marketing Science, Vol.11, No.2, pp.115 - 147.(*為通訊作者) |
| Vol.No | 415806 |
Login NCCU Department of Business Administration, National ChengChi University
| Year | 2015 |
|---|---|
| Authors | TZU-SHIAN HAN |
| Paper Title | Chiang, Hsu‐Hsin*;Aihwa Chang;韓志翔, 2015, 'The scale development of brand psychological ownership, ' 行銷科學學報-Taiwan Journal of Marketing Science, Vol.11, No.2, pp.115 - 147.(*為通訊作者) |
| Vol.No | 415806 |