Translation missing: en.personal_journal.year 2019
Translation missing: en.personal_journal.authors LIEN-TI BEI
Translation missing: en.personal_journal.paper_title Chen, Yu-Shan Athena*;Lien-Ti Bei, 2019, 'Free the Brand: How a Logo Frame Influences the Potentiality of Brand Extensions, ' Journal of Brand Management, Vol.26, No.4, pp.349–364.(SSCI)(*為通訊作者)
Translation missing: en.personal_journal.vol_no 423684