Conference Paper
Year Paper Title
2012 Yang, C.;Lin, C.Y.Y., 2012.01, 'Technical HRM and Strategic HRM: Competing or Complementing?, ' The 4th International HR Conference., Jan. 2012
2012 Harmut Koenitz*;Kuan-Ju Chen, 2012, 'Genres, structures and strategies in interactive digital narratives: Analyzing a body of works created in ASAPS, ' the International Conference on Interactive Digital Storytelling, Interactive Digital Storytelling Association.(*為通訊作者), 2012
2012 Chi, N. W.;Tsai, W. C., 2012, 'Exploring the antecedents, mechanisms, and consequences of group affective tone., ' IACMR Bi-Annual Conference, IACMR., 2012
2012 Raluca Cozma*;Kuan-Ju Chen, 2012, 'Breaking tweets: Foreign correspondents’ uses of Twitter, ' the annual conference of the International Studies Association, International Studies Association.(*為通訊作者), 2012
2012 Kuan-Ju Chen*, 2012, 'Evaluation of the theory of planned behavior, ' the annual conference of the Association for Education in Journalism and Mass Communication, Association for Education in Journalism and Mass Communication.(*為通訊作者), 2012
2012 Tsaih, Rua-Huan*;James Quo-Ping Lin;Tzu-Shian Han;Yi-Ting Chao;Hui-Chun Chan, 2012, 'ICT-enabled service innovations of the National Palace Museum and their Design, ' ACEI2012, 12th International Conference on Cultural Economics.(SSCI)(*為通訊作者), 2012
2012 Lin, Cheng-Yi*;Tzu-Shian Han;Yi-Ting Chao;Hui-Chun Chan, 2012, 'The emerging challenge of creative economy and creative clusters in Taipei urban region: Areflection on creative city tryheo, ' ACEI2012, 12th International Conference on Cultural Economics.(SSCI)(*為通訊作者), 2012
2012 韓志翔*;Rua-Huan Tsaih;James Quo-Ping Lin;Woodies Wu;Hui-Chun Chan, 2012, 'Video-based Internet platform of cultural exhibitions and its effects: the case of the Naional Palace Museum in Taipei, ' AECI 2012, 12th International Conference on Cultural Economics.(SSCI)(*為通訊作者), 2012
2012 Chang, Aihwa*;Hsu-shin Chang;Tzu-Shian Han, 2012, 'The multilevel relationship between corporate branding and brand equity: the mediating role of brand citizenship behavior, ' 2012 Global Marketing Conference at Seoul.(SSCI)(*為通訊作者), 2012
2011 洪叔民;Lee, Y-Y;Wu, C-L, 2011.12, 'Applying a decomposed theory of planned behavior to study the paying behaviors of a virtual community, ' Proceedings of the 7th International Conference on Advanced Information Management and Service, IEEE.(IEEE), Dec. 2011