Year	2011
Authors	KUO-FENG HUANG
Paper Title	Li, S.*;Huang, K.F.;Wu, L.;Chang, C, 2011.11, 'The Antecedents of Own Brand Marketing by Contractual Manufacturers and the Moderating Effects of Power on the Internalization Decision, ' Strategic Management Society’s (SMS) 31th Annual International Conference, Strategic Management Society (SMS).(SSCI)(*為通訊作者)
Date of Publication	2011-11-01
ISI Number	344670