Year | 2018 |
---|---|
Authors | Kuan-Ju Chen |
Paper Title | Jhih-Syuan Lin;Kuan-Ju Chen*, 2018, 'Examining the antecedent and consequences of consumer engagement with visual branded content on Pinterest, ' the Global Marketing Conference, Global Alliance of Marketing & Management Associations.(*為通訊作者) |
ISI Number | 423015 |