Journal Paper

Year Paper Title
1996 Lin, Y.Y., 1996, 'The Training and development practices in Taiwan: A comparative study of Taiwanese, USA, and Japanese firms in Taiwan, ' Asia Pacific Journal of Human Resources, Vol.34, No.1, pp.26-43., vol. 319625, Jan. 1996
1996 洪順慶, 1996, '承先啟後,繼往開來:雄獅鉛筆廠, '., vol. 118968, Jan. 1996
1996 洪順慶, 1996, '前瞻研發:星友科技, ' pp.15-28., vol. 118969, Jan. 1996
1996 Moonkyu Lee;樓永堅, 1996, 'Consumer Reliance on Intrinsic and Extrinsic Cues in Product Evaluations, ' Journal of Applied Business Research, Vol.12, No.1, pp.21-29., vol. 119269, 1996
1995 許士軍, 1995.06, '新管理典範下的企業倫理, '., vol. 120661, Jun. 1995
1995 樓永堅, 1995.06, 'An Application of Item Response to Consumer Judgment, ' PROCEEDINGS OF THE SEVENTH BI-ANNUAL WORLD MARKETING CONGRESS, No.7, pp.112-116., vol. 119274, Jun. 1995
1995 樓永堅, 1995.06, 'A Categorization Approach to Market Segmentation, ' The Journal of National Chengchi University, No.70, pp.329-342., vol. 119270, Jun. 1995
1995 洪順慶, 1995.06, '保證品質信號發射理論之消費者面實證, '., vol. 118550, Jun. 1995
1995 于卓民, 1995.05, '區域製造中心的成立與台灣中小企業的因應策略, '., vol. 119294, May. 1995
1995 洪順慶, 1995.04, '中小企業市場導向作為之探討, '., vol. 118976, Apr. 1995