Journal Paper

Year Paper Title
2018 Gao, Y.;Yang, Z.*;Huang, K.F.;Gao, S.;Yang, W., 2018.02, 'Addressing the Cross-Boundary Missing Link between Corporate Political Activities and Firm Competencies: The Mediating Role of Institutional Capital, ' International Business Review, Vol.27, No.1, pp.259-268.(SSCI, 科技部管理一學門推薦期刊)(*為通訊作者), 415029
2018 Sungjun (Steven) Park;Heejung Lee*, 2018.02, 'How has Chinese Perception toward South Korea Changed After THAAD? Implications to Korean Tourism Industry and Marketing Channels, ' Korea Logistics Review, Vol.28, No.1, pp.11-24.(KCI)(韓語(文))(*為通訊作者), 423443
2018 P. Li*;K. Huang;K. Xu;Chwo-Ming J. Yu, 2018.01, 'The Effect of Local Environment on Innovation: A Comparison of Local and Foreign Firms in China, ' European Journal of International Management, Vol.12, No.4, pp.447-460.(SSCI)(*為通訊作者), 414337
2018 Chiang, Hsu-Hsin*;韓志翔;David McConville, 2018, 'The attitudinal and behavioral impact of brand-centered human resource management: Employee and customer effects, ' International Journal of Contemporary Hospitality Management, Vol.29, No.3.(SSCI)(*為通訊作者)(本論著未刊登但已被接受), 415497
2018 Jhih-Syuan Lin;Kuan-Ju Chen;Yongjun Sung*, 2018, 'Understanding the nature, uses and gratifications of social television: Implications for developing viewer engagement and network loyalty, ' Journal of Broadcasting & Electronic Media, Vol.62, No.1, pp.1-20.(SSCI)(*為通訊作者), 422995
2018 Joe Phua*;Po-Lin Pan;Kuan-Ju Chen, 2018, 'Sport team-endorsed brands on Facebook: Effects of game outcome (win/loss), location (home/away) and team identification on fans’ brand evaluations, ' Online Information Review, Vol.42, No.4, pp.438-450.(SSCI)(*為通訊作者), 422993
2018 Kai-Yu Hsieh;Eunjung Hyun*, 2018, 'Matching response to competitors’ moves under asymmetric market strength, ' Journal of Business Research, Vol.82, pp.202-212.(SSCI, SCOPUS)(*為通訊作者), 423209
2017 黃增隆*;別蓮蒂;樓永堅, 2017.12, '以自發性導引法再探虛擬世界中的沉浸體驗, ' 管理學報, Vol.34, No.4, pp.497-528.(TSSCI)(*為通訊作者), 417555
2017 彭朱如*;顏孟賢;Mike Bourne, 2017.11, 'How rival partners compete based on cooperation?, ' Long Range Planning,, No.DOI, pp.1-33.(SSCI)(*為通訊作者)(本論著未刊登但已被接受), 418004
2017 顏孟賢*;司徒達賢;于卓民;彭朱如, 2017.09, '跨交易網絡間形成之學習網絡:以自行車業A-Team為例, ' 管理學報, Vol.34卷, No.3期, pp.431-466.(TSSCI)(*為通訊作者), 417363