Journal Paper
Year Paper Title
2017 Kuan-Ju Chen*;Jooyoung Kim, 2017, 'Humanizing brands: An examination of the psychological process of anthropomorphism and its effects on consumer responses, ' Journal of Marketing Management, Vol.5, No.2, pp.1-11.(EBSCO)(*為通訊作者), vol. 422996, 2017
2016 洪叔民*, 2016.12, 'A study of active and passive user participation in virtual communities, ' Journal of Electronic Commerce Research, Vol.17, No.4, pp.289-311.(SSCI)(*為通訊作者), vol. 411533, Dec. 2016
2016 Cheung, S. Y.*;Gong, Y.;Huang, J. C., 2016.12, 'Emotional intelligence, job insecurity and psychological strain among real estate agents: A test of mediation and moderation models., ' International Journal of Human Resource Management, Vol.27, No.22, pp.2673-2694.(SSCI, 科技部管理一學門推薦期刊)(*為通訊作者), vol. 420972, Dec. 2016
2016 陳冠仰*;陳柏元;戴有德;巫立宇, 2016.12, '知覺品質、知覺價值與行為意圖關係之研究－交易成本觀點, ' 台大管理論叢, Vol.27, No.1, pp.191-224..(TSSCI)(*為通訊作者), vol. 407107, Dec. 2016
2016 楊燕枝*;莊皓鈞;吳思華;汪志堅, 2016.12, '競合平衡觀點下的合作體系動態穩定性研究, ' 產業與管理論壇, Vol.18, No.4, pp.04-23.(TSSCI)(*為通訊作者), vol. 416909, Dec. 2016
2016 龔天鈞*;陳柏元;于卓民;黃國峯, 2016.10, '廠商採取研發行動與研發強度的影響要素：中國大陸的實證, ' 科技管理學刊,.(TSSCI, 科技部管理一學門推薦期刊)(*為通訊作者)(本論著未刊登但已被接受), vol. 412250, Oct. 2016
2016 蔡佩純*;林智偉;樓永堅, 2016.10, '來源國形象對消費者態度與行為影響之後設分析研究, ' 行銷科學學報, Vol.12, No.2, pp.141-164.(*為通訊作者), vol. 409241, Oct. 2016
2016 Hsieh, Kai-Yu;Hyun, Eunjung*, 2016.10, 'Concentration of rivals’ actions and competitive reaction, ' Management Decision, Vol.54, No.9, pp.2188-2207.(SSCI, ABDC Journal Rating: B)(*為通訊作者), vol. 423211, Oct. 2016
2016 曹銀愛*;Tay, L., 2016.09, 'Domain satisfaction as a mediator of the relationship between work-family spillover and subjective well-being: A longitudinal study, ' Journal of Business and Psychology, Vol.31, No.3, pp.445–457.(SSCI)(*為通訊作者), vol. 129246, Sep. 2016
2016 Wu, L.Y.*;Chen, K.Y.;Chen, P.Y.;Tung, P.J., 2016.09, 'Revisiting Associations between Specific Asset Investment and Loyal and Cooperative Behavior: A Complexity Theory Perspective, ' Journal of Business Research, Vol.69, No.9, pp.3545-3552.(SSCI)(*為通訊作者), vol. 409083, Sep. 2016