Journal Paper
Year Paper Title
2018 周文卿*;于卓民;黃國峯, 2018.06, '東遠精技—創業至走向世界, ' 產業與管理論壇, Vol.20, No.2, pp.64-85.(TSSCI)(*為通訊作者), vol. 414338, Jun. 2018
2018 Sungjun (Steven) Park;Heejung Lee*, 2018.04, 'Motivating Chinese Consumers to Revisit Korea: Moderating Effect of Mobile Usage, ' Journal of Distribution and Management Research, Vol.21, No.2, pp.5-14.(KCI)(韓語(文))(*為通訊作者), vol. 423440, Apr. 2018
2018 Sungjun (Steven) Park;Heejung Lee*, 2018.04, 'Identifying 'Selling Points' of Australia as a Product: Destination Marketing through the Market Segmentation Approach, ' Journal of Product Research, Vol.36, No.2, pp.23-31.(*為通訊作者), vol. 423439, Apr. 2018
2018 Sungjun (Steven) Park;Heejung Lee*, 2018.03, 'How to Overcome Mobile Addiction? Leisure Activities and Life-Satisfaction, ' Journal of Engineering and Applied Sciences, Vol.13, No.4, pp.998-1001.(SCOPUS)(*為通訊作者), vol. 423441, Mar. 2018
2018 Sungjun (Steven) Park;Heejung Lee*, 2018.02, 'How has Chinese Perception toward South Korea Changed After THAAD? Implications to Korean Tourism Industry and Marketing Channels, ' Korea Logistics Review, Vol.28, No.1, pp.11-24.(KCI)(韓語(文))(*為通訊作者), vol. 423443, Feb. 2018
2018 Gao, Y.;Yang, Z.*;Huang, K.F.;Gao, S.;Yang, W., 2018.02, 'Addressing the Cross-Boundary Missing Link between Corporate Political Activities and Firm Competencies: The Mediating Role of Institutional Capital, ' International Business Review, Vol.27, No.1, pp.259-268.(SSCI, 科技部管理一學門推薦期刊)(*為通訊作者), vol. 415029, Feb. 2018
2018 Hsieh, Kai-Yu;Hyun, Eunjung*, 2018.01, 'Matching response to competitors’ moves under asymmetric market strength, ' Journal of Business Research, Vol.82, pp.202-212.(SSCI, ABDC Journal Rating: A)(*為通訊作者), vol. 423209, Jan. 2018
2018 Shwu-Min Horng*;Chia-Ling Chao, 2018.01, 'How Risk Tolerance Constrains Perceived Risk on Smartphone Users' Risk Behavior, ' Information Technology-New Generations (Part of Advances in Intelligent Systems and Computing), Vol.558, pp.67-72.(EI, SCOPUS)(*為通訊作者), vol. 429023, Jan. 2018
2018 Ryan Shuwei Hsu;James O. Stanworth, 2018.01, 'Good-minded undertakings and effortless assignments: Chinese meaning of working for hospitality workers and its motivational implications, ' Journal of Organizational Behavior, Vol.39, No.1, pp.52-66.(SSCI), vol. 109977, Jan. 2018
2018 P. Li*;K. Huang;K. Xu;Chwo-Ming J. Yu, 2018.01, 'The Effect of Local Environment on Innovation: A Comparison of Local and Foreign Firms in China, ' European Journal of International Management, Vol.12, No.4, pp.447-460.(SSCI)(*為通訊作者), vol. 414337, Jan. 2018