期刊論文

年度 論文名稱
1991 洪順慶, 1991.12, '感性廣告的古典制約效果, ' pp.181-199., vol. 118972, Dec. 1991
1991 許士軍;嚴奇峰, 1991.10, '談判決策行為之研究:社會交易潛在價值與經濟交易潛在價值對談判決策影響之研究, '., vol. 132533, Oct. 1991
1991 洪順慶, 1991.10, '理念行銷之分類與策略, ' 管理評論, pp.75-102., vol. 118971, Oct. 1991
1991 于卓民, 1991, 'Exporting of Industrial Goods to Europe:The Case of Large Taiwanese Firns, '., vol. 119286, Jan. 1991
1991 李易諭, 1991, 'A Fuzzy Linear Programming Approach to Aggregate Production Planning, '., vol. 119487, Jan. 1991
1991 李易諭;Kramer, B. A., 1991, 'A Comparative Study of Three Lot-Sizing Methods for the Case of Fuzzy Demand, '., vol. 119484, Jan. 1991
1990 洪順慶, 1990.12, '市場區隔研究的回顧與展望, ' 管理科學論述, pp.237-247., vol. 118970, Dec. 1990
1990 許士軍, 1990.05, '美國大學管理教育發展歷史的回顧與展望, '., vol. 120658, May. 1990
1990 于卓民, 1990, 'Gibrat''s Law in Marketing:The Case of Liquor Sales, '., vol. 119285, Jan. 1990
1990 于卓民, 1990, 'Foreign Direct Investment and the Experience Effect, '., vol. 119284, Jan. 1990