研討會論文
年度 論文名稱
2011 羅明琇*, 2011.12, '客戶服務策略之探討 -- 大聯大集團 (WPG Holdings) 案例, ' 第十七屆服務業管理研討會, 國立政治大學企業管理學系.(*為通訊作者), Dec. 2011
2011 Li, S.*;Huang, K.F.;Wu, L.;Chang, C, 2011.11, 'The Antecedents of Own Brand Marketing by Contractual Manufacturers and the Moderating Effects of Power on the Internalization Decision, ' Strategic Management Society’s (SMS) 31th Annual International Conference, Strategic Management Society (SMS).(SSCI)(*為通訊作者), Nov. 2011
2011 2. Huang, J. C.*;Huang C. Y.;Chen W. C., 2011.11, 'The Impact of Team Regulatory Focus on Performance and Innovation: A Multilevel Study in Taiwan, ' The 4th International HR Conference.(*為通訊作者), Nov. 2011
2011 Lin, C.Y.Y.;Edvinsson, L., 2011.11, 'National Intellectual Capital in Israel, ' the 4th Knowledge Cities World Summit., Nov. 2011
2011 Hsiao, C.C.;Lin, C.Y.Y., 2011.11, 'Do Supportive Human Resource Practices Mediate the Effect of Entrepreneurial Orientation on Firm Performance?, ' DSI2011 conference, Decision Sciences Institute., Nov. 2011
2011 陳立民*, 2011.10, 'The Joint Order and Promotional Effort Decisions For a Fashion Apparel Commodity under Pre-acquired Markdown Information, ' 4th Annual Conference of the EuroMed Academy of Business, Technological Educational Institute of Crete.(*為通訊作者), Oct. 2011
2011 Lo, S. M.*, 2011.10, 'Transforming after-sales service to the customer support system (CSS): The contingency theory perspective, ' Proceedings of the 4th Annual EuroMed Conference.(*為通訊作者), Oct. 2011
2011 Lo, S. M.*, 2011.10, 'How do reverse logistics react to a green supply chain? A case study, ' Proceedings of the 4th Annual EuroMed Conference.(*為通訊作者), Oct. 2011
2011 Xu, K.*;Huang, K.F., 2011.08, 'Giving Fish or Teaching to Fish? An Empirical Study of the Effects of Government R&D Policies, ' 2011 Academy of Management (AOM) Annual Meeting, Academy of Management (AOM).(SSCI)(*為通訊作者), Aug. 2011
2011 蔡孟君*;Kent B. Monroe;樓永堅;別蓮蒂, 2011.08, 'Stand Ahead, Not Necessary to Be the Head: Who Is Responsible for a Composite Brand Extension?, ' 2011 AMA Summer Educators'' Conference, American Marketing Association.(*為通訊作者), Aug. 2011