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Master Program

Master Program

Learning Goals

  • To master the fundamental principles of leadership.
  • To acquire the essential theoretical knowledge and its applications.
  • To foster the critical abilities of thinking innovatively and of managing changes in an organization.
  • To cultivate a global viewpoint and global management capabilities.

Required Courses

 

Subject Chinese Subject
Credits
Organization Theory and Management 組織理論與管理
3
Strategic Cost Management 策略成本管理
3
Marketing Management 行銷管理
3
Human Resource Management 人力資源管理
3
Operations Management 作業管理
3
Financial Management 財務管理
3
Multivariate Statistics Analysis 多變量分析
3
Manegement Science Models for Business Application 管理科學模式與應用
3
Practical Business English Listening 實用商業英聽
0
International Business Management 國際企業管理
3
Strategic Information Application 策略資訊應用
3
Business Policy 企業政策
3
Special rules regarding Required Courses 
1. University rules stipulate that students are required to complete both Accounting (a minimum of 6 accounting credits) and Statistics courses in their first semester of study.
2. Practical Business English Listening” is a required coarse for zero (0) credit; if a student has taken the TOEFL and scored at least 213 or, the TOEIC and scored at least 750 (or has documents to prove their English ability); the student will be eligible to waive the course. 
3. Students interested in taking additional graduate courses, courses in other departments or Business Language courses must first obtain authorization from that courses’ professor. For additional guidelines regarding courses, go to the department office.
The preceding rules are applicable to all students in the pursuing Masters degrees. 
 

Elective Courses

 
Subject Chinese Subject
Credits
Seminar in Cross-Culture Management 跨文化管理實務研討
2
Case Study of Commercial Law 商事法規實例研討
2
e Business 電子企業
3
Management of Public Relations 公共關係管理
2
Organizational Behavior 組織行為
3
Compensation Management 薪資管理
3
Applied Statistics 應用統計
2
Organization Theory and qualitative Research 組織理論與質性研究
3
Business Research(I) - (III) 企業實務實習(一)-(三) 
1
Applied Business Writing 英文寫作
2
Investment Banking 投資銀行
2
Marketing Research 行銷研究
3
International Marketing Management 國際行銷管理
3
Studies on Interdisciplinary Issues-the Law and the Firm 科際整合課程-企業與法律(一)
3
Seminar on Marketing Strategies 行銷問題研討
3
Management in China Seminar 大陸台商經營管理實務研討
2
Organiztional Change Management 組織變革管理
3
Seminar in eBusiness 電子企業研討
3
Entrepreneur Business Planning 創業計畫
3
Business Rishk Management 企業風險管理
3
Knowledge Management and Human Resource 知識管理與人力資源
3
Product and Brand Management 產品與品牌管理
3
Consumer Behavior 消費者行為
3
International Human Resource Management 國際人力資源管理
3
Communication in Business Organization 企業組織溝通
3
Decision Theory 決策理論
3
Seminar in Corporate Finance 公司理財研討
3
Marketing for Service Industry 服務業行銷
3
Business and Environment 企業與環境
3
Total credits for Graduation - 48.